iCW Technologies - Best Marketing & IT Company in US & Canada


Visually appealing web design is a concept that has become indispensable over the last decade. We all want a website that outstands the conventional standards and meets specific requirements according to the latest trends.


What is visual appeal in website design? Basically, it’s the shapes, pictures, colors, fonts, white space and overall balance of a design that appeals to the visitors. Visual appeal matters a lot in terms of how we use it, how we perceive it and how we remember it.

Take a look at role of visually appealing web design:

  1. Attract attention
  2. Create a lasting impression
  3. Build relationships 
  4. Elicit Emotions

Why Should You Trust us?


Creativity inspires us!  We are a friendly bunch of techies with creative minds constantly delivering stellar websites.


We innovate while we design. As a website designing company, we design unique websites that stand out among competitors.

Quality Assurance

We always ensure that your website meets the specified requirements including agreed-upon standards and procedures, website checks for errors, failure points, weaknesses etc.

User Friendly

User-friendly websites are an important factor that we don’t overlook. For great performance and seamless user experience, we design your website taking into account all the necessary recommendations.

Our Web Design Strategy

Competition Study

Our first and foremost step towards website designing is competition analysis. Jotting down all the points from what they are doing well to which sections require improvement, we do it all. And, most importantly, we do enough market research.

Audience Understanding

Understanding the audience is extremely pivotal before designing a website. What all key points are there when a visitor browses a website, from research to actual purchase. We design an attention grabbing website for our clients.

Mood Board

The best way to collect distinctive creative ideas for your website is through creating a mood board. We create a mood board and then proceed on designing the other elements of your website. 


Our strategy includes a sitemap, or a reference point, which helps in designing and developing  a website. We understand clients’ requirements before creating a sitemap and then implement the same.

Mobile Responsiveness

Our web design strategy includes mobile responsiveness. Mobile responsive website is the need of the hour in comparison to desktop. Thus, we ensure your website looks eye-catching on mobile devices as well.